24October

How to Welcome First-Time eCommerce Customers

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“For More than Ourselves.” The U.S. Army lives by these words. What is it about this phrase that’s so enchanting? Community. When a shopper becomes a customer for the first time, they’re joining a new community. Ok, ok… that may be a bit of a stretch. But in a sense, a community is what your
19October

How to Overcome Slow Foot Traffic

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Slow foot traffic can be a constant battle for any merchant business with a physical store, especially today — when eCommerce is King. Just over the past year, retail foot traffic declined by almost 11%, according to a research report by Cowen and Company.
10October

4 Terms to Avoid When Choosing a Payment Processor

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When choosing a payment processor, knowing what to look for isn’t so obvious. You may know the basic payment methods you want to accept (credit card, ACH, mobile payments, etc.), but what else should you research?
28September

Genius Ways to Find Talent on LinkedIn

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Smart retailers often hire freelancers for those projects that require an extra dose of creativity and talent, like branding, merchandising and public relations. Where do they go to find talent? LinkedIn. In 2017, LinkedIn is the single most valuable platform for finding the best person for the job. Here’s a few statistics to prove it:
21September

3 Baby Boomer Spending Habits That Might Surprise You

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As a society, we focus a lot of our attention on Millennials and Gen-Xers. But what about Baby Boomers? Wayne Best, Chief Economist at Visa, Inc. recently discussed Baby Boomer spending habits in an interview with n>genuity Journal, a podcast covering relevant topics within the payments industry. Here are some of his most interesting points:
13September

Nearly 2 Years Later: Where EMV Adoption Stands

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As most of you know, October 2015 was a significant date for the payments industry. That date is when the liability for the cost of credit card fraud was placed on merchants, rather than card issuers or banks. That means that merchants who weren’t yet EMV compliant officially became financially responsible for fraud associated with
07September

Pop-Up Shops: How Your Small Business Can Gain Attention on a Budget

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First off, what is a pop-up shop? It’s a form of “flash retail.” Whether it’s for 12 hours, a week, or one whole season, you might decide to host a temporary “shop.” Ideally, the pop-up exists during a period of high demand. Maybe a major sporting event is being hosted in your town, so there’s
23August

5 In-Store Techniques to Improve Customer Loyalty

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Brick-and-mortar stores are slowly losing traction against e-commerce alternatives. The good news is that physical stores are still responsible for 94% of all retail sales. On the other hand, e-commerce sales are expected to rise by 17% annually. If you’re interested, this infographic designed by Whisbi and featured on Retail TouchPoints covers the battle between
17August

3 Awesome Examples of Mobile Order Ahead Services

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Mobile order-ahead services are trending for many reasons: they make ordering super easy for customers, and they can increase average ticket size and the total number of transactions. Below are some of the magic ingredients needed to make this service successful, along with 3 awesome examples: 1. Order-ahead that reduces friction and simplifies the check-out